Overview
Data Protection for NB Social and Meta-Connect — Overview
Suitable service and technology paths
Important in-depth coverage of this topic
This page describes the data processing related to the Meta app and the WordPress plugin NB Social when administrators connect Facebook pages or linked Instagram Business Accounts with net-base-software-gmbh.de in order to schedule and publish magazine posts.
1. Controller
Net-Base Software GmbH
Weißerlenstraße 3
79108 Freiburg i. Br.
Germany
E-mail:
Phone: +49 (0)761 50453-0
2. Purpose of processing
NB Social connects this website with a Facebook page and, optionally, with a linked Instagram Business Account so that content from the magazine can be published, scheduled and technically monitored on social platforms in a controlled manner.
The connection is used exclusively for editorial publication and the technical operation of this social interface. There is no use for advertising profiles, visitor tracking or the resale of personal data.
3. Data processed
Meta connection data
When connecting, in particular the app ID, page ID, page name, user or page tokens, token validity timestamps and information about a linked Instagram Business Account may be processed and stored encrypted in the system.
Publishing data
For scheduled or direct publications, NB Social processes the post title, excerpt, target URL, post image as well as technical job and status data such as timestamp, target platform, API responses and remote IDs of the published posts.
Technical logs
In the context of error analysis, queue processing and traceability, technical log and status information may be processed to the extent necessary for secure and stable operation.
4. Legal basis
Processing is carried out on the basis of Article 6(1)(b) GDPR insofar as the use of the interface serves the performance or preparation of editorial and contract-related services. Otherwise, processing is based on Article 6(1)(f) GDPR. Our legitimate interest lies in the controlled publication of our own content, the technical operational capability of the website and the traceable administration of the connected social channels.
5. Recipients and platform context
When the function is used, data are transmitted to Meta Platforms Ireland Limited or to the technical platforms provided by Meta to the extent necessary for authentication, page selection, connection testing and publication. We have influence over any further processing by Meta after successful transmission only within the scope of the role, API and account settings provided by Meta.
6. Retention period
Connection data and tokens are retained only as long as the connection is required for the operation of NB Social or until they are removed by administrators, revoked or become technically invalid. Job and log data are kept only as long as necessary for operation, error analysis and the traceability of the publication history.
7. Rights of the data subjects
Data subjects have the statutory rights to access, rectification, erasure, restriction of processing, data portability, objection and to lodge a complaint with a supervisory authority. For inquiries regarding the use of this app, please contact .
Additionally, the general Website Privacy Policy applies.
Next step
If you have a concrete modernization, API or platform question, we should establish the technical scope clearly and early.
Net-Base evaluates existing systems, data paths, interfaces and target platforms not in isolation, but in the context of domain logic, operations and future expansion.
- Current state, target state and technical risks are assessed jointly.
- REST, data access, portals and rollout are not deferred to a later stage as secondary consequences.
- You can see early on which path is economically and operationally viable.